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FAQs
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What is a lead profile?
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You create a lead profile to specify the volume, criteria (filters), delivery method
and delivery options for the specific lead you want. You can create as many lead
profiles as you want for your different marketing efforts.
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How are the leads delivered?
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Hot Mortgage Leads continuously receives "real-time" leads to our database 24 hours
a day, 7 days a week. To ensure the highest quality lead possible, we deliver leads
to you via email. You can also retrieve them from your site admin by clicking "Leads."
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What lead filters are available?
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Leads sold by Hot Mortgage Leads can be filtered by state and loan type. We currently
offer leads for Purchase, Refinance, Home Equity and Debt Consolidation.
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Can I change my lead filter criteria?
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Yes. You can change your lead preferences any time by logging in your admin and
adjusting your settings. All the changes are updated in real time.
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I only work in certain areas within a state. Can I choose zip codes or cities?
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No, unfortunately as of now, we only offer filtering down to the state level.
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Can I limit the number of leads I get per day?
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Yes, you can specify your daily lead flow and set a delivery target for daily/weekly/monthly
lead volume. Also, you can work with your Account Manager to increase or decrease
lead flow or even pause your account if needed. You can also manipulate the filters
to ensure that your overall campaign is a success. We are here to work with you
to tailor a unique campaign that drives results!
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What is Instant Lead Delivery?
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Instant lead delivery allows leads to be delivered quickly to
your e-mail inbox. This will usually be within 5 minutes or less after we acquire
the information, depending upon Internet traffic, your Internet service provider
(ISP), and your e-mail software.
Remember that when you choose to receive instant lead delivery, you will receive
your leads at all times of day, 7 days per week unless you modify your leads profile,
or de-activate your leads account altogether. If you do not wish to receive leads
on certain days, please select the Batch Leads option. This option will allow you
to select the specific days and times you want to receive leads.
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What is Batch Lead Delivery?
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If you wish to receive your leads only one time per day on certain days of the week
and/or only at a specific time of day, please select Batch Lead Delivery. With batch
lead delivery leads are gathered over a period of no more than 24 hours to fill
your order. This means that some leads within that particular batch may be hours
or minutes old while others may be up to 24 hours old. For example, if you wish
to receive leads only Monday through Thursday, the batch you receive on Monday may
contain leads from Monday as well as leads that came in on Saturday and Sunday.
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Is there an "Overstock Lead Bin?"
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There is an "Overstock Lead Bin" that allows you to cherry pick leads.
The bin can be sorted by numerous filters and available for immediate purchase.
Leads that have been received by Hot Mortgage Leads and have been in our system
for longer than 24 hours are available in the "Overstock Lead Bin."
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Is there a return policy for bad leads?
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You may return leads for immediate credit within 3 days if any of the following
conditions occur: prospect not shopping for a loan, wrong phone number or false
information has been provided. If you receive a bad lead please log in to your account
and click on "Lead Return" and report the lead. We will research the reported
bad lead and credit your account within 1-2 business days if approved. If a lead
is determined to be bad you will be credited for the lead.
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Do I get reports?
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We provide a report that will show the full roster of leads you've received per
application type. Additionally there is a "Transaction History" report that shows
a running transaction record of all leads you have purchased or returned with the
corresponding account balance.
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Do I have to sign a service agreement?
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Prior to using our services, there is a quick service agreement that you will need
to agree to.
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What kind of payment methods do you accept?
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We accept the following:
- Visa
- Master card
- American Express
- Discover Card
- PayPal
- Business Check: Requires 1-3 working days to verify funds.
• Check by Fax
• Regular mail
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How much does the Pay-Per-Lead service cost?
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There is no setup fee. You can actually make a deposit (minimum deposit is $250.00)
and start receiving leads. The lead prices themselves are actually auction driven.
As of now the prices are: $18 for purchase, $22 for refinance, and $15 for home
equity. Certain states may carry premium costs.
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